Excellent shopping mall lighting design is very helpful, which can make the shopping mall more colorful and directly affect the project effect. The night economy industry ear has coming, so that the value of shopping mall LED light design has been greatly enhanced. The shopping mall LED light design is a new business model with lighting as the entrance to the big cross-border and true integration, with marketing and cultural creativity. LED lights for shopping malls have an important role in attracting customer flow, promoting sales and expanding influence. Now Shopping mall LED light is developing rapidly, and commercial advertising light box has become the advertising display equipment we can see everywhere. LED light bar is the light box lighting source of the mainstream light-emitting products.
Excellent lighting design is very helpful for shopping mall design, it can make the work more colorful and directly affect the effect of the project. The night economy industry era has come, so that the value of commercial lighting design has been greatly enhanced. The lighting design of shopping center night economy is a new business model with lighting as the entrance to the big cross-border and true integration, with marketing and cultural creativity. It has an important role in attracting customer flow, promoting sales and expanding influence.
Commercial building exterior lighting design can fully show the building's image at night and attract consumers with a rich visual experience.
The design should be based on the principle of highlighting the style and shape characteristics of the original building, using light technology combined with advanced lighting design concepts and other means to express the language of architecture, highlight its own unique style, and form differences with the surrounding environment, thus creating a unique architectural imagery.
Show the basic features of the building - flood lighting + contour lighting
Showing the basic features of the building is the basic way to highlight the architectural imagery. For most commercial buildings, flood lighting and contour lighting can be used in combination to emphasize the essence of the building in a simple and concise manner. For some commercial buildings with their own characteristics, contour lighting can show the maximum architectural merits. Flood lighting and contour lighting are complementary and can be used in combination to optimize the lighting effect, because it is difficult to highlight the three-dimensional sense of the building with only flood lighting, while only using contour lighting will make the building façade darker.
Use lighting to create a unique experience
The clientele involved in nighttime consumption is mainly young people, creating a lighting visual experience with the nature of the Netflix card can create attraction for the mainstream clientele, young people are keen to network social sharing behavior habits make the Netflix style of lighting design to achieve online communication, thereby enhancing the nighttime ability of commercial bodies to gather customers.
Commercial architecture is an important carrier of urban culture, its beauty and artistic expression is the focus of lighting design can not be ignored, lighting design in the tone of art and culture is also a breakthrough to create a sense of experience. Light color itself has a strong emotional quality, different colors can convey different emotional hints.